Fire District 40 enlisted DCI to develop a grassroots public information program to communicate the benefits of a new fire station to its constituents and educate district voters on Proposition No. 1. Using factual information and historical photography, DCI created a ‘Then and Now’ fact sheet and direct mail piece to highlight the key points about Proposition No. 1 and the need for a new fire station.
 
The community overwhelmingly approved Proposition No. 1. This strategic public affairs campaign received a PRSA Totem Award.